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  • 2009 ACG Book

    Steve,

    I was wondering what ideas you are throwing around for next year's book that will hopefully avert some of the coupon non-acceptance issues encountered in 2008. I fully understand if you must keep that info under your hat for the moment, but here are my suggestions:

    Consider using the Las Vegas Advisor's Pocketbook of Values smaller format making the coupon book more portable with perforations making the coupons easier to remove. I do not think anyone would have a problem carrying the ACG book around, if it were smaller in size, so long as that would solve the issues with some casinos.

    I understand that all the gaming information in the beginning of the book would not easily fit in a compact form factor, so perhaps the coupons could be printed on a removable sub-booklet that could be removed from the larger book.

    As for the reported counterfeiting issues, I am not sure why the casinos are having a problem with ACG coupons and not POV coupons. Both books use color ink, etc. and are initially binded to a book of some sort.

    I have been buying the ACG books for the past four years, so I hope the problems of 2008 can be solved in 2009 with some changes to the book.

  • #2
    Re: 2009 ACG Book

    We are exploring many different ideas and we will keep your suggestion in mind.

    Comment


    • #3
      Re: 2009 ACG Book

      My suggestion is to try to get the casinos to run the coupons through their fun clubs like Main Street Station does with their 2 for 1 buffet, so the abuse can be controlled.

      If someone is limited to 1 a year and its recorded in their fun club account, the abuse is gone.


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      • #4
        Re: 2009 ACG Book

        Mike ... There's a few things to be considered before making such a move ...

        1) Many properties WANT you to use those coupons. First rule of marketing - 'Get them in the door'.
        2) Many player's clubs might not want to deal with all of the coupon transactions, which might create longer lines.
        3) Many customers with coupons might not want to wait in those long lines every time they had to get a coupon validated.
        4) ACG book buyers, not wanting to wait in these lines, and wanting to be able to use more than ONE coupon per year, will certainly buy a lot fewer books from Steve Bourie ... thereby cutting into his business.

        There has to be a better way for all parties involved ... possibly a coupon section set up like the LVA-POV. They don't seem to be having problems with their coupons ....


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        • #5
          Re: 2009 ACG Book

          I think Steve is doing a fine job with his book. The only difference i think is to use a better ink or paper to stop counterfeiting. I wouldn't dispute a minor price increase on the book to prevent people from making copies.

          The casinos will always want us in there casinos, this is why the coupons will always be there. I feel strongly against anyone who makes there own coupons, the book is a great value and there is no need to be greedy.

          Hopefully CouponKing24 will be able to give his knowledge and increase the value of book, this way any price increase will justify the change.

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          • #6
            Re: 2009 ACG Book

            We suggest that to them every year but they usually reject that saying they don't want the hassle/extra time to go the booth and tie up employees, etc. Go figure!

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            • #7
              Re: 2009 ACG Book

              I don't blame them for not wanting to tie up the line. That would decrease the business that the regular slot players bring. Slot players do not like to stand in line at the promotional booths. There is no need to change the way the coupons are presented, only a way that coupons can't be duplicated.

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              • #8
                Re: 2009 ACG Book

                Well, by having a coupon limited to one-time-use-only it certainly would prevent abuse of the coupons.

                The casinos don't want the same people coming in over and over again. They would prefer to have new people coming into their casinos to try them out.

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